Comedy
Reimagined

Saudi Arabia's premier platform for live comedy, talent discovery, and professional entertainment experiences.

About Us

About Lineup

Al Masar Al Aala Performing Arts Company

Lineup (Al Masar Al Aala Performing Arts Company) is a Saudi-based performing arts and entertainment company dedicated to creating and producing live comedy shows, theatrical performances, and original performance-driven content.

Through operating its own theatres and producing professional comedy content, Lineup is building a growing entertainment platform that connects audiences with some of the most exciting voices in comedy and performing arts.

The company focuses on developing local talent and producing content that meets international production standards, creating experiences that combine creativity, culture, and entertainment. By providing professional stages and platforms for emerging artists, Lineup helps new performers reach audiences and grow within the industry.

One of its most recognized productions is Comedy Lab, a regional comedy program that has become a leading platform for stand-up comedy and attracts millions of views every week.

Aligned with the goals of Saudi Vision 2030, Lineup contributes to the growth of the Kingdom's cultural and entertainment sectors by supporting the creative economy, enhancing quality of life, and creating opportunities within the performing arts industry.

Looking ahead, Lineup is pursuing an expansion strategy focused on acquiring and operating theatres across Saudi Arabia and the wider Middle East, transforming them into vibrant entertainment hubs that host local and international productions while helping to grow the culture of live performing arts in the region.

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What We Do

Our Services

Services We Offer

At Lineup, we provide a range of entertainment and production services focused on live comedy and performing arts. From supplying professional comedians to producing full-scale shows, we work with brands, venues, and organizations to create memorable entertainment experiences.

Comedians & Talent Booking

Lineup represents and works with a network of 50+ comedians, including some of the most recognized and emerging voices in the Saudi comedy scene. Our team works closely with clients to recommend the right comedians based on the audience, event type, and format.

  • Corporate events
  • Festivals and public events
  • Private shows
  • Brand activations
  • Comedy tours and theatre performances

Live Comedy Show Production

Lineup produces and manages live comedy shows from concept to stage. Whether it's a small comedy night or a large theatre event, our team ensures a professional and engaging live experience.

  • Show concept development
  • Talent booking
  • Stage management
  • Production coordination
  • Event promotion and marketing

Venue Rental

Lineup operates two dedicated comedy venues in Jeddah, available for shows, private events, and corporate entertainment. Both venues include professional sound systems, stage lighting, event staff and ushers, and event planning support.

Lineup The Venueup to 120 guests
Lineup Al-Shallalup to 300 guests

Content Production

Lineup also produces digital comedy content for online platforms and brand collaborations. We collaborate with brands to create engaging comedy-driven content that connects with audiences. Our content reaches millions of viewers across our platforms including:

YouTubeInstagramTikTok

Comedy Lab

Discovering Talent

Comedy Lab Logo

A live, stage-based comedy talent show that brings audiences together to discover emerging stars, blending entertainment with talent-making in a unique experience. It is hosted by comedian Talal Alshaikhi, who brings over 13 years of stage experience, alongside Badran, one of the most prominent social media influencers, adding strong audience appeal and a vibrant, interactive energy that brings the show closer to the crowd.

This production is powered by the Comedy Lab team, under the general supervision of Talal Alshaikhi, and led by General Manager Elias Tashkandi and Project Manager Mohammed Almashhoor, with Aref Saab as Producer and Writer, Fadel Bawazir as Head of Stage Operations, and Moayad Al Haj Ali as Media Manager. In partnership with Elevate Marketing Solutions, with digital marketing and design by Mohammed Almoajl.

LocationLineup Al-Shallal, Jeddah
FrequencyWeekly – Every Tuesday
Comedy Lab Hero
Live Experience

Our Products

Our Shows

At Lineup, we produce a variety of live comedy shows designed to bring audiences together for unforgettable nights of laughter and entertainment. From weekly stand-up performances to talent discovery platforms and large headline shows, our productions celebrate comedy, creativity, and live performance.

Weekly

Comedy Lab

A live, stage-based comedy talent show that brings audiences together to discover emerging stars, blending entertainment with talent-making in a unique experience. Hosted by Talal Alshaikhi alongside social media influencer Badran.

Comedy Talent Show

Every TuesdayLineup Al-Shallal, Jeddah
Special

Special Shows & Headline Performances

In addition to weekly shows, Lineup produces special comedy events and headline performances featuring some of the most recognized comedians in the region. These shows often feature headline stand-up comedians, touring comedy shows, comedy specials, and festival appearances.

Special Comedy Events

OngoingVarious Venues
Weekly

Friday Stand-Up & Improv Night

Every Friday night, Lineup hosts a live comedy show featuring stand-up comedians and improvisational comedy performances. Held at Lineup The Venue, the show brings together some of the most exciting comedians from our network of 50+ performers.

Stand-up Comedy & Improv

Every FridayLineup The Venue, Jeddah